The United in Impact Campaign harnesses the strength of the United Methodist Church's (UMC) connectional system to inspire and mobilize members worldwide. Through storytelling, multimedia, and targeted resources, the campaign deepens commitment to the seven apportionment funds, showcasing the transformative power of united faith and action.

The campaign emphasizes collective efforts to create global impact and primarily targets Annual Conferences, empowering them to share the message with local churches. Bishops, District Superintendents, and key UMC influencers are invited to lead by example through their giving and by highlighting the value of connectional ministry.