Guiding statements for mission and ministry
Key statements clearly define who United Methodists are and who we strive to be. They work in conjunction with each other and unite us in shared ministry.
The Mission of the denomination is our driving purpose, our why: “The mission of the Church is to make disciples of Jesus Christ for the transformation of the world.” This is set by the General Conference.
The Vision tells us where we are going and how we will continue to live into and accomplish our mission: “The United Methodist Church forms disciples of Jesus Christ who, empowered by the Holy Spirit, love boldly, serve joyfully, and lead courageously in local communities and worldwide connections.” This is set by the Council of Bishops with the Connectional Table.
The Brand Promise reminds us of what everyone should expect to find in United Methodist congregations and organizations: “Open Hearts. Open Minds. Open Doors.” As it is primarily used in external, seeker-facing messaging, this is set by United Methodist Communications.
Every United Methodist around the world is called to embrace the Mission in their daily living, dream of the possibilities that God has placed before us through the Vision, and embody a consistent welcoming presence that is shared in our Brand Promise.
Help spread the word
Leaders across our United Methodist connection are asked to encourage congregations to celebrate the ways they are already living the vision, and to find new opportunities to love, serve and lead in their contexts. Build awareness and excitement with the help of a toolkit of resources, below. This collection will become more robust in the coming weeks.
This resource will support your efforts in sharing the Vision with your local congregation. It includes talking points, calls to action, strategic questions and more.